L19 Guest Blogs: Meet Duncan Liddle of Sport 2.0
In this series of guest blog Q&As, we’ve been catching up with the people behind some of Leeds International Festival 2019 (L19)’s most exciting events.
In this blog, we chat to Duncan Liddle of Banana Kick, the company behind one of our biggest L19 events, Sport 2.0. Chatting about the role of and impact of tech updates in sport, Sport 2.0 brought some amazing international names to the L19 Cube, including multi-Gold medal winner Dame Sarah Storey DBE, Gold medallist Skeleton racer Amy Williams MBE, and CEO of Park Run Tom Williams, as well as many other influential names from the worlds of both sport and sports coverage.
Q: How did you find out about Leeds International Festival?
I’ve known of the festival since its inception through working with Leeds BID.
Q: Why did you want to get involved?
We love all things Sport at Banana Kick, so to have the opportunity to use our expertise and passion in this area was a massive attraction.
Q: Tell us about your event. What did you submit, and did it evolve before its final iteration at the festival?
Our event was formed quite late in the day, as I joined Banana Kick only a few months before L19. We had a brief to create an event around the role of technology within sport. This is how Sport 2.0 was formed; a selection of speakers from various niches giving their insight and expertise on the subject matter.
Q: What did the festival do for you / your brand / your event?
It was great to have the exposure for Banana Kick in being one of the L19 event partners. It allowed us to connect to elite sportsmen and women and opened up new opportunities.
Q: What do you think of Leeds’ creative landscape?
Huge and ever growing!
Q: Is Leeds changing? How are festivals and events such as ours shaping the city?
It’s great that Leeds International Festival is now building momentum and creating something that will become an intrinsic part of the city’s festival calendar.
Q: What’s changed, personally or professionally, from you having taken part in L19? How did the event go for you?
The event has given me great confidence in my event management skills. The event was a real success in the fact that all speakers contributed massively and gave the audience something to take away with them.
Q: What advice would you give to someone entering the open call for L20?
Do it. Be brave, be bold.