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Benita Matofska

Author & International Public Speaker
Benita Matofska

Benita Matofska is the Leeds born Chief Sharer, an international public speaker, author, change-maker and world-leading expert on the Sharing Economy. She is the author of Generation Share, a ground-breaking book that brings the unknown stories of the inspiring change-makers building the Sharing Economy to public attention for the first time. An award-winning social entrepreneur and agent provocateur, she created the charity The People Who Share and Global Sharing Week. Benita has a passion for social innovation and mischief-making (for positive world change) and helps companies change lives by adopting a change-maker mindset. Her regular blog series #CHANGE! provocatively explores behaviour change and asks difficult questions about what is needed to build a fairer, caring, sharing society. Benita is also a social commentator and features regularly in the media worldwide.


MILIM presents Generation Share

with Benita Matofska

Benita Matofska

Author & International Public Speaker
Benita Matofska

Benita Matofska is the Leeds born Chief Sharer, an international public speaker, author, change-maker and world-leading expert on the Sharing Economy. She is the author of Generation Share, a ground-breaking book that brings the unknown stories of the inspiring change-makers building the Sharing Economy to public attention for the first time. An award-winning social entrepreneur and agent provocateur, she created the charity The People Who Share and Global Sharing Week. Benita has a passion for social innovation and mischief-making (for positive world change) and helps companies change lives by adopting a change-maker mindset. Her regular blog series #CHANGE! provocatively explores behaviour change and asks difficult questions about what is needed to build a fairer, caring, sharing society. Benita is also a social commentator and features regularly in the media worldwide.